Monomer Bio – Brand Re-Design

Early 2024

Freelance Project

  • visual design
  • content strategy

Role: Lead designer

Background

Monomer is a biotech startup specializing in lab automation. I worked with them to create a visual design system and content strategy to be used for sales and marketing materials, as well as in future applications within the product.

Monomer is an early stage startup that makes software that helps scientists automoate lab experiments. They needed help creating assets to easily explain their value prop to potential customers and also wanted to refresh their visual identity. I developed a visual framework to help break down and explain the different pillars of their business in a clear and visually compelling way.


Communication Strategy


Visual System


Application Examples


Monomer "Stack"


System Diagrams